2 quality ASX 200 shares I’d buy today amid the sell-off

S&P/ASX 200 Index (ASX: XJO) shares may be headed downwards today, there are some great names worth owning. 

You’re reading a free article on Rask. Join 4,000+ Australians who get our expert advice, tools, exclusive research and investment recommendations. Get your 30-day trial for $1! Learn more

S&P/ASX 200 Index (ASX: XJO) shares may be headed downwards today, there are some great names worth owning.

I’m optimistic that these difficult times will pass at some point, though we don’t know exactly when that will be. It may take longer than I’m hoping, but it could be sooner than the market expects.

I’ve got my eyes on some great businesses that I expect to be able to succeed (business growth-wise) during this period.

Washington H. Soul Pattinson and Co. Ltd (ASX: SOL)

I want to look at businesses that could continue growing profits during this period and may not be negatively impacted by this period of higher energy prices and elevated inflation.

I believe the WHSP setup is well-suited to this scenario. It’s a diversified investment conglomerate that’s invested in a variety of areas through both listed and unlisted assets.

It recently acquired Brickworks, giving it significant exposure to industrial property and building products. WHSP is also invested in TPG Telecom Ltd (ASX: TPG), Tuas Ltd (ASX: TUA), New Hope Corporation Ltd (ASX: NHC), Aeris Resources Ltd (ASX: AIS) and many more.

Its private investments are across areas like financial services, farming and swimming schools.

The ASX 200 share’s earnings are defensive, which will help it navigate this uncertain period. Plus, it’s invested in ASX energy shares that could deliver positive returns if energy prices continue rising. Additionally, WHSP can make investments in some ASX shares that have sold off.

Overall, I think WHSP is one of the best businesses for times like this.

Breville Group Ltd (ASX: BRG)

Breville is another great ASX 200 share, in my view. It’s one of the world’s leading coffee machine businesses and also sells coffee beans (through the Beanz company).

I’m not expecting coffee consumption to noticeably decrease during this period, so any reduction of the Breville share price could be a buying opportunity, particularly if it continues growing revenue at more than 10% per year.

The company is working on growing its revenue through product innovation for existing markets, while growth into new markets could unlock pleasing revenue growth for the company.

I see the company’s expansion into China, South Korea and the Middle East as opening up large growth addressable markets which have significant room for coffee adoption in the coming years.

After falling almost 20% this month, I think this is a great time to buy.

Live webinar (with Q&A)

Earnings Season Whiplash
Why prices jump and crash, and how to think clearly when results hit

  • Presented by Owen Rask & Leigh Gant
  • Monday, 16 February   | 7pm AEDT 
At the time of publishing, Jaz owns shares of WHSP, Tuas and Breville.

A $50,000 per year passive income special report

Join more 50,000 Australian investors who read our weekly investing newsletter and we’ll send you our passive income investing report right now.

How can Rask help you?

About Rask

Learn more about us, our your community and our mission.

Rask investing philosophy

Nearly 15 years later.
It's still a work in progress.

Online investment community

You won't find our investment community on Facebook or Reddit because it's secure, free and available now.

Join 250,000+ podcast listeners

250,000 investors tune into the Rask podcasts every month. Find out why.

Find a financial planner

Australia's financial experts. At your doorstep.

Free finance courses

35,000 students have enrolled in free Rask courses. We're on a mission to 100,000.

Subscribe to Rask's free investor newsletter

53,000 Australian investors subscribe to our Sunday newsletter... and love it! It's free.

$50 million invested

We manage almost $50 million on behalf of Aussies. Discover how you can invest with us.

Better investing starts here.

Want to level-up your analytical skills and investing insights but don’t know where to start? Join 50,000 Australian investors on our mailing list and we’ll send you our favourite podcasts, courses, resources and investment articles every Sunday morning. Grab a coffee and let Owen and the team bring you the best  insights.

Subscribe to Rask's free investor newsletter

Kick off your week with our pick of podcasts, courses and investing resources to keep your finger on the Rask pulse!

Here you go: A $50,000 per year passive income special report

Join more 50,000 Australian investors who read our weekly investing newsletter and we’ll send you our passive income investing report right now.

Simply enter your email address and we’ll send it to you. No tricks. Unsubscribe anytime.

Unsubscribe anytime. Read our TermsFinancial Services GuidePrivacy Policy. We’ll never sell your email address. Our company is Australian owned.