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Catapult (ASX:CAT) share price remains steady on positive update

The Catapult Group International Ltd (ASX: CAT) share price hasn’t moved much since its recent update. What does this update mean for the Catapult share price?

CAT share price

Source: Rask Media CAT 2-year share price chart

Annual contract value and multi-solution customers rise

As sports across the world gradually return to play, Catapult has experienced a $3.9 million jump in Annual Contract Value (ACV) for the quarter ended March 2021 (Q3).

Source: CAT investor announcement

The growth in ACV was primarily driven by Catapult’s performance and health software solution across the Europe and Asia Pacific regions.

The North American market continues to be challenging due to the pandemic.

The growing ACV and falling lifetime duration of contracts reflect Catapult’s customers’ willingness to pay more but over a shorter contract period.

It’s encouraging to see more customers signing up for more than one solution. This remains a long runway for future growth.

However, the contribution margin % dropped slightly.

My view on Catapult

The company has produced another year of positive free cash flow with US$4.4 million and holds US$22.2 million of cash at bank as at 31 March 2021.

The continual increase in multi-solution customers indicates that Catapult’s other solutions are valuable.

It’s still early days and I think there is still a long runway for growth as Catapult has more than 3,100 professional sports teams.

Once Catapult’s platform is embedded in a sports team, it’s much easier to upsell.

Investors should also monitor its European based competitor, STATsports, which appears to be gaining traction via the mainstream social media channels.

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At the time of publishing, Raymond owns shares in Catapult Group International Ltd.
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