Is it time to buy shares at the current Telstra Corporation Ltd (ASX: TLS) share price?

Telstra is Australia’s largest and oldest telecommunications business, having built the first telegraph line in 1854. Today, it provides more than 17 million retail mobile services, nearly 5 million retail fixed voice services (e.g. home phones) and 3.6 million broadband services. It also has operations stretching across eHealth, network applications and subsea cabling. Starting in 1997 (until 2006), the Australian Government sold Telstra to Australian investors via the ASX. The second batch of Government share sales, called “T2”, was conducted in 1999 at $7.40 per share.

Is The Telstra Share Price A Buy?

The Telstra share price is up slightly over the past year, but its share price has dropped as low as $2.62 in June 2018 and $2.74 in December 2018. It has come a long to the current share price of $3.32.

Pessimism was ripe in the middle of last year with concerns surrounding the company’s profit margins and profit.

Telstra’s December 2018 half year result was not very encouraging. Total income dropped 4.1% to $13.8 billion, reported EBITDA fell 16.4% to $4.3 billion (click here to learn what EBITDA means) and reported net profit after tax (NPAT) dropped 27.4% to $1.2 billion.

Although NBN Co is paying Telstra for the use of its previously-owned cable infrastructure, Telstra is severely suffering from lower profit margins and intense competition.

Unless the government shifts its profit expectations from the NBN, and lowers its wholesale costs, telcos like Telstra and TPG Telecom Ltd (ASX: TPM) will continue to have tough operating conditions.

Telstra also has been struggling in the mobile phone market too. It may have added 239,000 additional retail postpaid mobile services with 2.1% revenue growth, Telstra has had to significantly increase its data offering to customers, which also reduces profit margins.

One of the only things that Telstra has the power to change is its cost base. The T22 strategy is a plan to change everything about the business’ operations and the customer experience.

Telstra aims to reduce costs by $2.5 billion FY22, which includes reducing the number of jobs by 8,000 full time roles. Around 3,200 people have left. These numbers include 1,500 management and executive roles. Quite a few of these people are expected to move into NBN Co.

Will 5G save Telstra?

Telstra CEO Andy Penn says Telstra is 5G-ready and 5G-capable phones are expected to come later this year. Telstra will be able to sell these 5G devices first before any other Australian mobile operators.

There are huge hopes that ARPU will increase when new services like automated cars and other not-thought-of futuristic products are released.

Time to buy Telstra?

With a fully franked dividend yield of 4.8% Telstra is not the dividend share it used to be. Nor is Telstra trading cheaply at the current price. I don’t see how Telstra’s share price can climb further unless profit growth occurs, which is challenging until we learn more of how 5G pricing will work.

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Disclaimer: Any information contained in this article is limited to general financial/investment advice only. The information has not taken into account your specific needs, goals or objectives, so please consider consulting a licenced and trusted adviser before acting on the information. Please read The Rask Group’s Financial Services Guide (FSG) for more information. This article is authorised by Owen Raszkiewicz of The Rask Group, which is a corporate authorised representative No. 1264179 of Strawman Pty Ltd (ACN: 610 908 211) (AFSL: 501 223).

At the time of publishing, Jaz does not have a financial interest in any of the companies mentioned.